Gordon Ewing
personal information
- Biography
McGill University
Department of Geography
805 Sherbrooke St. W.
Montreal, Quebec,
Canada H3A 2K6Phone: 514 398 4111
Email: gordon.ewing [at] mcgill.ca
Gordon Ewing has 20 years of research experience in the mathematical modelling of recreational and tourist travel behaviour and is recognised as a leading researcher in the field of discrete choice modelling.
In recent years he has been adopting discrete choice experimental design approaches to estimate how tourists make trade-offs between the attributes of alternative tourist destinations. He is currently applying discrete choice models to Cuba and in order to evaluate ecotourism potential. In the urban domain
Dr. Ewing has applied models of choice behaviour to study domestic curbside recycling behaviour and the probable responses of suburbanites to innovative travel demand management schemes and to new vehicle technologies. He has also developed behaviourially-based planning software for the airline industry.
Research Interests
The role of Information Technology and GIS in developing alternative tourism in small Caribbean island states
Estimating potential demand in Canada for non-traditional tourism in Cuba and small Caribbean islands
Estimating the influence of neighbourhood density and design on travel demand

