aquaculture

On November 5th, Dr.John Hull presented a breakout session at the Cawthron Aquaculture Conference in Nelson on NZTRI's continuing research linked to the role of Innovation on the Top of the South Aquaculture and Seafood Trail organised by the Marine Farming Association in 2006.  The session was attended by over 40 participants.  The survey results from businesses and planners conducted in 2008 and preliminary results of visitors to the region in 2009 were presented.  The baseline data is providing information for policymakers on how to strengthen linkages between the aquaculture and tourism industries in the region.  The research programme for the Top of the South Aquaculture and Seafood

EXPLORING THE ROLE OF INNOVATION IN PROMOTING SUSTAINABLE TOURISM DEVELOPMENT IN PERIPHERAL COMMUNITIES: THE TOP OF THE SOUTH AQUACULTURE AND SEAFOOD TRAIL, NEW ZEALAND

This research is meant to inform the regional steering committee, local planners and businesses in the Top of the South region, of the South Island of New Zealand, of the important role that seafood and tourism can play as part of their strategic planning efforts to promote more sustainable forms of seafood tourism associated with the marine resources, heritage, and culture of the region. The central focus of the research is on the Top of the South Aquaculture and Seafood Trail (the Trail) developed through leadership of the New Zealand Marine Farming Association (MFA) located in Blenheim.

Sassenberg, U., Jodice, L. & Hull, J. (2008). Top of the South, What's happening with tourism and seafood. In Seafood New Zealand, published by the New Zealand Seafood Industry Magazine Ltd, Wellington, New Zealand, pp.24-27