Project

Led by Simon Milne this is the first externally funded project in NZTRI’s ‘Get Local’ Auckland-focused research programme. Funded by the Albert-Eden Local Board, the aim of this research is to gather and present information that will inform the development of local approaches to maximise visitor-community interaction and increase local economic yield in a sustainable fashion. This research focuses on identifying issues, challenges and opportunities facing the development of the local visitor industry for six local areas: Mt Albert, Kingsland, Greenwoods Corner, Sandringham, Mt Eden Village, and Eden Valley.

 Led by Associate Director Mark Orams with support from Simon Milne, this externally funded project has been awarded to NZTRI as part of a research consortium with Visitor Solutions and Geographic Business Systems.  The Department of Conservation is building tools to help determine the most cost-effective way to conserve a full range of New Zealand’s ecosystems and its nationally-threatened species, as well as support planning and management decisions. To support this work the Department is developing an integrated marine information system that provides legal, physical, ecological, social, economic and cultural information in a common geographic information system (GIS) framework.

NZTRI is currently conducting an online Visitor Survey for the Cook Islands Tourism Corporation (CITC).

NZTRI conducted the first audience survey at the 2009 AUT Maori Expo. This research programme was continued at the 2011 Expo which was held on Thursday 12 May at Vector Arena. ‘Clipboard’ surveys were conducted with Expo attendees. The survey looked at getting a clearer picture of Expo attendees including satisfaction and expectations, and to better understand sponsor recognition and value.